The Rise of Populism in Western Europe : A Media Analysis on Failed Political Messaging
1st ed. 2018
Book Details
Format
Hardback or Cased Book
ISBN-10
3319628542
ISBN-13
9783319628547
Edition
1st ed. 2018
Publisher
Springer International Publishing AG
Imprint
Springer International Publishing AG
Country of Manufacture
CH
Country of Publication
GB
Publication Date
Sep 6th, 2017
Print length
162 Pages
Weight
396 grams
Dimensions
16.40 x 24.00 x 1.70 cms
Ksh 18,000.00
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This book explores the question of why and under which conditions right-wing populist parties receive electoral support. The author argues that neither economic variables, nor national culture or history are what account for their successes. Instead, he illustrates that the electoral success of populist parties in Western Europe, such as the French Front National or the Alternative for Germany, is best understood as the unintended consequence of misleading political messaging on the part of established political actors.
A two-level theory explains why moderate politicians have changed their approaches to political messaging, potentially benefiting the nationalist, anti-elitist and anti-immigration rhetoric of their populist contenders. Lastly, the book''s theoretical assumptions are empirically validated by case studies on the immigration societies of Germany, the Netherlands and Sweden.
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