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The Rise of the Global Company
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The Rise of the Global Company : Multinationals and the Making of the Modern World

Book Details

Format Paperback / Softback
ISBN-10 0521614961
ISBN-13 9780521614962
Publisher Cambridge University Press
Imprint Cambridge University Press
Country of Manufacture GB
Country of Publication GB
Publication Date Jan 7th, 2016
Print length 636 Pages
Weight 986 grams
Dimensions 15.50 x 22.80 x 2.90 cms
Ksh 7,100.00
Manufactured on Demand 0 in stock

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This is the first full account of how the multinational enterprise drove globalization and contributed to the making of the modern world. Robert Fitzgerald reveals how the growth of international businesses shaped the economic development of nations, their politics and sovereignty, and the balance of power in international relations.
This is the first full account of how an influential form of commercial organization - the multinational enterprise - drove globalization and contributed to the making of the modern world. Robert Fitzgerald explores the major role of multinational enterprises in the events of world history, from the nineteenth century to the present, revealing how the growth of businesses that operated across borders contributed to an unprecedented worldwide transformation and deepening interdependence between countries. He demonstrates how international businesses shaped the economic development and competitiveness of nations, their politics and sovereignty, and the balance of power in international relations. The Rise of the Global Company uses the lessons of history to question prominent contemporary interpretations of multinationals and their consequences, and offers a truly wide-ranging survey of multinational enterprise, spanning two hundred years and five continents.

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