The Scaling Value Playbook : A practical guide for creating innovation networks for impact and growth

Shortlisted in the Startup/Scaleup category at the Business Book Awards in partnership with Pathway Group 2025

Winner CMI Management Publication of the Year 2024 (SME Growth category)

Learn how to scale your business or organization and overcome the challenges in moving innovation to scale.

The Scaling Value Playbook provides an overview of the challenges in moving innovation to scale, offering practical guidance on managing this process. It explores creating new ventures and discusses the road to realizing value at scale. It also provides a framework for developing and implementing a strategy for scaling up and scaling out of innovation, together with tools and templates to enable the reader to create a fit-for-purpose scaling strategy.

In an easily accessible and visually appealing way, De Gruyter playbooks offer practical concepts for improving business performance. They are an extremely valuable resource for a wide range of business professionals.

"Finally... a book that helps innovators go beyond prototyping and piloting. Packed full of wisdom and great resources to help navigate your journey to scale."
Kathy Peach, Director, Centre for Collective Intelligence Design, Nesta, UK

"Scaling Value has the potential to soon become a standard for a new generation of innovation managers and drivers of change. John and Ian open up a new category of learning through inspiring innovation examples, deep insights into the wide land of innovation management and methods, and instructions for finding our own path to successful innovation adventures."
Hannes Erler, Former Director Innovation Ecosystem, D. Swarovski KG, Austria

"The Scaling Value Playbook is a fast-paced journey through game-changing global innovations from their modest beginnings, underscoring the pivotal role of ecosystem collaboration in their success. The book not only inspires innovation and scale through collaboration but also equips business and social impact leaders with practical tools and insights for navigating the dynamic nature of shifting value creating roles in a complex and rapidly changing world."
Ian Lobo, Founder, the ninth planet, Former Managing Director, Strategy & Innovation, Accenture, Canada

"The Scaling Value Playbook is a thought-provoking growth manual, providing step by step guidance to any entrepreneur looking to achieve scale. A rare combination of real-world examples underpinned with academic rigour and delivered in an engaging style, Ian Gray and John Bessant lead the reader through a masterclass in value creation and delivery.
My bookcase is full of start-up books and guides. The Scaling Value Playbook is right up there with the best of them, and I can see it becoming a dog-eared companion to a generation of entrepreneurs."
Iamol Echevarria, CEO ExplantLab, Board Member BeAccredited Group, USA