The Smart Branding Book : How to build a profitable and resilient brand
by
Dan White
Book Details
Format
Paperback / Softback
Book Series
Concise Advice
ISBN-10
1911687700
ISBN-13
9781911687702
Publisher
LID Publishing
Imprint
LID Publishing
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jan 19th, 2023
Print length
160 Pages
Weight
170 grams
Dimensions
18.10 x 12.00 x 1.50 cms
Product Classification:
Sales & marketingSales and marketing
Ksh 1,800.00
Werezi Extended Catalogue
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This book presents in a concise fashion the latest thinking and methods for successful branding.
Most businesses today can readily access the required technology and talent to match competitors’ innovations and ideas quickly, making products and services similar to one another. In the modern business environment, companies instead need to build brands that consumers recognize and trust if they’re looking for sustainable, profitable growth. This book presents in a concise fashion the latest thinking and methods for successful branding. Clear and accessible, it contains real-life examples from business, practical frameworks, and inspiring illustrations. It explains what branding really is, why a brand is so critical to success in business, and how to maximize the growth of your current and future products/services through branding.
Get The Smart Branding Book by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by LID Publishing and it has pages.
