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The Social License
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The Social License : How to Keep Your Organization Legitimate

1st ed. 2014

Book Details

Format Paperback / Softback
ISBN-10 1349475351
ISBN-13 9781349475353
Edition 1st ed. 2014
Publisher Palgrave Macmillan
Imprint Palgrave Macmillan
Country of Manufacture GB
Country of Publication GB
Publication Date Aug 27th, 2014
Print length 187 Pages
Weight 264 grams
Dimensions 13.80 x 21.60 x 1.30 cms
Ksh 5,950.00
Werezi Extended Catalogue 0 in stock

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A distinctive and direct guide to legitimacy in business, focusing on the new benchmark of a 'Social License to Operate'. Featuring case studies of what is and isn't working, this book explains how business owners and CSR professionals can integrate legitimacy into the heart of their company strategy, beyond CSR and good PR.
A distinctive and direct guide to legitimacy in business, focusing on the new benchmark of a ''Social License to Operate''. Featuring case studies of what is and isn''t working, this book explains how business owners and CSR professionals can integrate legitimacy into the heart of their company strategy, beyond CSR and good PR.  

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