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The Soft Power of the Korean Wave

By: France) Kim Youna (American University of Paris (Author)

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Ksh 31,200.00

Format: Hardback or Cased Book

ISBN-13: 9780367609122

Publisher: Taylor & Francis Ltd

Publication Date: Sep 6th, 2021

Dimension: 23.40 x 15.60 x 63.00 cms

Category: Regional studies

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At this fascinating historical moment, this timely collection explores the new meaning of the Korean Wave and the process of media production, representation, distribution and consumption in a global context as a distinctive and complex form of soft power.

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