The Sounds of Capitalism : Advertising, Music, and the Conquest of Culture
Book Details
Format
Hardback or Cased Book
ISBN-10
0226791157
ISBN-13
9780226791159
Publisher
The University of Chicago Press
Imprint
University of Chicago Press
Country of Manufacture
US
Country of Publication
GB
Publication Date
Jul 27th, 2012
Print length
368 Pages
Weight
658 grams
Dimensions
23.60 x 16.30 x 2.50 cms
Product Classification:
Cultural studiesSociologyMusic industry
Ksh 14,400.00
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Tracks the use of music in American advertising for nearly a century, from variety shows like "The Clicquot Club Eskimos" to the rise of the jingle, from the postwar growth of consumerism, to the more complete fusion of popular music and consumption in the 1980s and after.
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