The Strategic Management of Intellectual Capital and Organizational Knowledge
Book Details
Format
Paperback / Softback
ISBN-10
019513866X
ISBN-13
9780195138665
Publisher
Oxford University Press Inc
Imprint
Oxford University Press Inc
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Apr 25th, 2002
Print length
768 Pages
Weight
1,374 grams
Dimensions
25.20 x 18.00 x 4.10 cms
Product Classification:
Management decision making
Ksh 30,900.00
Manufactured on Demand
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Increasingly, the challenge of management is to create and supply knowledge in order to sustain organizational performance. However, few books on management strategy have been written using this concept as a foundation. This unique volume adopts a knowledge-based approach that will complement, or perhaps supllant, other perspectives.
This book adopts a knowledge-based perspective that sees the firm as a store of knowledge resources and capabilities. The firm''s knowledge base includes the expertise and experience of individuals, the routine and processes that define the distinctive way of doing things inside the organization, as well as the knowledge of customer needs and supplier strengths. To the extent that the knowledge and capabilities are unique and difficult to imitate, they confer sustainable competitive advantage on the firm. Unlike traditional products, knowledge-based products and services can enjoy increasing returns, so the firm developing an early advantage has a better chance of growing market share through network externalities and customer familiarity effects.
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