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The Unthinkable
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The Unthinkable : Who survives when disaster strikes - and why

Book Details

Format Paperback / Softback
ISBN-10 0099525720
ISBN-13 9780099525721
Publisher Cornerstone
Imprint Arrow Books Ltd
Country of Manufacture GB
Country of Publication GB
Publication Date Apr 2nd, 2009
Print length 320 Pages
Weight 232 grams
Dimensions 19.90 x 13.00 x 1.90 cms
Ksh 2,000.00
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It was 8.46 a.m. on 9/11 when Elia Zedeño, who had worked in the World Trade Center for twenty-one years, heard a booming explosion and felt the building lurch violently to the south.

It was 8.46 a.m. on 9/11 when Elia Zedeño, who had worked in the World Trade Center for twenty-one years, heard a booming explosion and felt the building lurch violently to the south. She grabbed her desk, taking her feet off the floor, and screamed, ''What''s happening?''

How would you react to a disaster? Would you be paralysed with fear? Would you panic and lose control? Or might you suddenly discover hidden strengths in yourself?

In The Unthinkable, award-winning journalist Amanda Ripley investigates some of the most harrowing catastrophes in history in order to piece together exactly how we react in a crisis. Through compelling interviews with survivors and experts she uncovers our instinctive reactions, shows how primitive parts of our brains take over when we''re put under pressure, and demonstrates that we can, in fact, train ourselves to do better.

We all have a ''disaster personality'' that reveals itself at moments of crisis. In The Unthinkable you can become acquainted with yours.Who knows? One day, understanding how it works may save your life.


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