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Tourism Events in Asia

By: Azizul (UK Tourism Society) Hassan (Author) , India) Sharma Anukrati (University of Kota (Author)

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Ksh 31,200.00

Format: Hardback or Cased Book

ISBN-13: 9781138476912

Publisher: Taylor & Francis Ltd

Publication Date: Dec 20th, 2018

Weight: 434 grams

Dimension: 16.30 x 24.10 x 1.20 cms

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The roles and impacts of planned events within tourism are of increasing importance for destination competitiveness. Tourism Events in Asia is a unique contribution to the understanding of the impacts of events in the development planning, promotion and marketing of destinations in the rapidly growing tourism market of Asia.

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