Tourism Promotion and Power : Creating Images, Creating Identities
Book Details
Format
Hardback or Cased Book
ISBN-10
0471983411
ISBN-13
9780471983415
Publisher
John Wiley & Sons Inc
Imprint
John Wiley & Sons Inc
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jul 29th, 1998
Print length
272 Pages
Weight
664 grams
Dimensions
19.60 x 25.40 x 2.10 cms
Product Classification:
Cultural studiesTourism industry
Ksh 18,350.00
Werezi Extended Catalogue
Delivery in 28 days
Delivery Location
Delivery fee: Select location
Delivery in 28 days
Secure
Quality
Fast
Tourism is an enormously important industry, but the nature of the tourism product is elusive and the task of marketing and promoting tourism is difficult. Informed by modern marketing theory this book offers a unique approach by taking a comprehensive, synthesised and integrated sociological and cultural approach to tourism marketing.
Get Tourism Promotion and Power by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by John Wiley & Sons Inc and it has pages.
