Toward a New Public Diplomacy : Redirecting U.S. Foreign Policy
by
P. Seib
Book Details
Format
Hardback or Cased Book
ISBN-10
0230617433
ISBN-13
9780230617438
Publisher
Palgrave Macmillan
Imprint
Palgrave Macmillan
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Oct 20th, 2009
Print length
257 Pages
Weight
406 grams
Dimensions
21.00 x 14.50 x 1.70 cms
Ksh 8,100.00
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Proponents of American public diplomacy sometimes find it difficult to be taken seriously. Toward a New Public Diplomacy explains public diplomacy and makes the case for why it will be the crucial element in the much-needed reinvention of American foreign policy.
Proponents of American public diplomacy sometimes find it difficult to be taken seriously. Everyone says nice things about relying less on military force and more on soft power. But it has been hard to break away from the longtime conventional wisdom that America owes its place in the world primarily to its muscle. Today, however, policy makers are recognizing that merely being a "superpower" -- whatever that means now -- does not ensure security or prosperity in a globalized society. Toward a New Public Diplomacy explains public diplomacy and makes the case for why it will be the crucial element in the much-needed reinvention of American foreign policy.
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