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Trade Fair Design Annual 2019/20
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Trade Fair Design Annual 2019/20

Book Details

Format Hardback or Cased Book
ISBN-10 3899863135
ISBN-13 9783899863130
Publisher AVEdition
Imprint AVEdition
Country of Manufacture DE
Country of Publication GB
Publication Date Dec 9th, 2019
Print length 288 Pages
Weight 1,780 grams
Dimensions 23.20 x 31.20 x 2.50 cms
Ksh 15,300.00
Werezi Extended Catalogue 0 in stock

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The standard reference work in the trade fair design world
So-called Instagramability has long become part of our communication policy - has the design of trade fair stands also changed as a consequence? Is the presentation''s focus no longer the product but rather the potential customer and their interaction? How important are live experiences in order to draw the full attention of visitors? What effect does this have on the communication strategy and on the spatial design? These are questions pursued by the new Trade Fair Design Annual with 60 exceptional examples.Text in English and German.Also availTrade Fair Design Annual 2018/19 ISBN 9783899862829

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