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Transforming Relationship Marketing

By: Australia) Thaichon Park (Griffith University (Author) , Australia) Ratten Vanessa (La Trobe University (Author)

Manufacture on Demand

Ksh 12,700.00

Format: Paperback or Softback

ISBN-13: 9780367548186

Publisher: Taylor & Francis Ltd

Publication Date: Apr 29th, 2022

Weight: 268 grams

Dimension: 15.40 x 23.30 x 1.50 cms

Category: ECONOMICS

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Relationship marketing builds and maintains long term relationships with customers through value creation and delivery. This book examines the key principles of relationship marketing and online relationship marketing.

Get Transforming Relationship Marketing by Park (Griffith University, Australia) Thaichon at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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