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Trust, Power and Public Relations in Financial Markets

By: Clea Bourne (Author)

Manufacture on Demand

Ksh 34,800.00

Format: Hardback or Cased Book

ISBN-13: 9780415719216

Publisher: Taylor & Francis Ltd

Publication Date: Dec 15th, 2016

Weight: 398 grams

Dimension: 16.20 x 24.10 x 1.50 cms

Category: Public relations

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The PR profession visibly claims to construct trust in complex systems, and nowhere is this more evident than in the world of finance, where PR is used to construct trust as a lubricant for global financial engines. Recommended for academics, as well as professionals in Financial Services PR and Financial Marketing.

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