TV Commercials: How to Make Them : or, How Big is the Boat?
by
Ivan Cury
Book Details
Format
Paperback / Softback
ISBN-10
0240805925
ISBN-13
9780240805924
Publisher
Taylor & Francis Ltd
Imprint
Focal Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Oct 19th, 2004
Print length
246 Pages
Weight
472 grams
Dimensions
23.50 x 19.30 x 1.30 cms
Product Classification:
Television
Ksh 10,800.00
Werezi Extended Catalogue
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A comprehensive guide to production techniques for making commercials
Understanding how commercials are made is the key to doing it right. This descriptive book is a step-by-step guide on the mechanics of creating a commercial from a production perspective. Making commercials on all types of budgets is addressed. There is material describing the roles and dynamics of the key players: the producer/director, agency, and client. This book outlines the requirements of each group so that everyone can understand and appreciate each other''s needs.
Get TV Commercials: How to Make Them by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.
