Type Project Book, The : Typographic projects to sharpen your creative skills & diversify your portfolio

The Type Project Book brings together a collection of typographically-focused design projects for all beginning to intermediate-level graphic designers. Renowned design instructor Nigel French approaches each project from both technical and aesthetic points of view, showing the starting state and milestones along the way to the finished deliverable. Wherever appropriate, French discusses historical precedent and professional examples of meeting the same challenge. French describes the assets required and the software used, without presenting screenshots that may quickly become outdated. This guide’s self-contained projects build on examples French first created in his popular courses for Lynda.com/LinkedIn Learning. Its extensively illustrated, attractive format will also appeal to users who just want to dip in and out for specific knowledge and skills. Ideal for independent self-study and exploration by working designers who want to expand their skills and build their portfolios,  The Type Project Book has also been crafted to support graphic design students who need a strong foundation in typography.

TYPOGRAPHIC PROJECTS TO SHARPEN YOUR CREATIVE SKILLS & DIVERSIFY YOUR PORTFOLIO

Whether you''re a seasoned pro looking to brush up your portfolio or a novice with a laptop full of design software you haven''t yet mastered, this book has you covered. In dozens of projects, the authors guide you through the nitty-gritty details of book design, magazine layout, poster production, and all manner of print projects, from start to finish. The Type Project Book is loaded with tips and insider knowledge that will help you hone your design skills, deepen your type knowledge, and nerd out on the history of graphic design.

Each section is a deep dive into real-world design projects from working designers: a cookbook; a letterpress gig poster; an animated web banner; an infographic; even the humble business card is explored. Along the way, wisdom is offered, tips and time-saving tricks are shared, and the secrets of working graphic designers are revealed—all with the requisite doses of wit one expects from seasoned professionals with decades of experience.

THE TYPE PROJECT BOOK PROVIDES:

• A wide variety of typography-focused projects ranging from a single letter to a book of several hundred pages
• An understanding of the design principles involved in creating impactful graphic design
• Immersion into the wider world of type and lettering and its use for artistic expression
• Tips and techniques for the most efficient working practices