Ultimate Guide to Email Marketing for Business
Book Details
Format
Paperback / Softback
Book Series
Ultimate Guide
ISBN-10
1599186233
ISBN-13
9781599186238
Publisher
Entrepreneur Press
Imprint
Entrepreneur Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
May 31st, 2018
Print length
230 Pages
Weight
488 grams
Dimensions
20.60 x 25.50 x 1.30 cms
Product Classification:
E-commerce: business aspectsSales & marketing
Ksh 2,900.00
Werezi Extended Catalogue
Delivery in 28 days
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Ultimate Guide to Email Marketing for Business is a complete system to help entrepreneurs and small business owners leverage the power of email to build a business by attracting leads and turning them into customers, brand ambassadors, and revenue generators.
Send Better Email. Build a Better Business.
With more than 2.6 million email messages sent every second, it''s becoming harder to stand out in inboxes—not to mention in a sea of spam, which accounts for 67 percent of those emails. Marketing and strategic branding expert Susan Gunelius gives you the tools you need to grow your list of email subscribers, keep them engaged, and turn them into lifelong customers.
By focusing on building a strong foundation first, you''ll learn how to develop a comprehensive email marketing program designed to evolve with your business. Then, Gunelius shows you how to convert subscribers into buying customers and vocal brand advocates with the techniques that marketing professionals use to build their businesses and increase their revenue using email. You''ll learn how to:
With more than 2.6 million email messages sent every second, it''s becoming harder to stand out in inboxes—not to mention in a sea of spam, which accounts for 67 percent of those emails. Marketing and strategic branding expert Susan Gunelius gives you the tools you need to grow your list of email subscribers, keep them engaged, and turn them into lifelong customers.
By focusing on building a strong foundation first, you''ll learn how to develop a comprehensive email marketing program designed to evolve with your business. Then, Gunelius shows you how to convert subscribers into buying customers and vocal brand advocates with the techniques that marketing professionals use to build their businesses and increase their revenue using email. You''ll learn how to:
- Use free content to encourage people to subscribe to your email list
- Develop conversion funnels that drive people to buy from you or sign up for your webinars
- Save time and keep subscribers engaged with your brand with email automation
- Boost conversions with list segmentation techniques designed to get the right message to the right people at the right time
- Test your messages and analyze your performance using key metrics to improve your results
- Win back customers with automation and personalization strategies designed to build a one-on-one relationship with your audience
- Understand the laws and deliverability rules you must follow and tools to help you along the way
Get Ultimate Guide to Email Marketing for Business by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Entrepreneur Press and it has pages.
