Understanding and Analyzing Competitive Dynamics : Methods, Processes, and Applications to a Regional Setting
by
Murat Arik
Book Details
Format
Hardback or Cased Book
ISBN-10
0739190393
ISBN-13
9780739190395
Publisher
Bloomsbury Publishing Plc
Imprint
Lexington Books
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Oct 24th, 2014
Print length
178 Pages
Weight
378 grams
Dimensions
16.10 x 23.70 x 1.90 cms
Product Classification:
Development economics & emerging economiesUrban economics
Ksh 18,250.00
Manufactured on Demand
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Understanding and Analyzing Competitive Dynamics analyzes business and economic dynamics from an interdisciplinary perspective by incorporating tools and approaches from regional economic development, international business, and strategic management literature.
Understanding and Analyzing Competitive Dynamics will serve as the first book for economic development professionals, undergraduate and graduate students, and businesses because it answers the following three questions: What are the tools and techniques to analyze regional dynamics, how can these tools be used in a regional setting, and how can these tools help us formulate new directions? The book also highlights the necessity of regional level leadership in leveraging existing regional assets to create a cluster-based competitive regional economy through regional-level marketing, increasing synergy between industries in target clusters and their suppliers and customers, strengthening the cluster supply-chain by diversifying target clusters, and investing in human resources.
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