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Understanding Broadcast and Cable Finance : A Primer for the Non-Financial Manager

By: (Author) Broadcast Cable Financial Mana , (Edited by) Alan Batten , (Edited by) Walter McDowell

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Ksh 6,850.00

Format: Paperback / Softback

ISBN-10: 0240809580

ISBN-13: 9780240809588

Edition Number: 2

Publisher: Taylor & Francis Ltd

Imprint: Focal Press

Country of Manufacture: GB

Country of Publication: GB

Publication Date: Jan 23rd, 2008

Print length: 232 Pages

Weight: 346 grams

Dimensions (height x width x thickness): 22.60 x 15.40 x 1.20 cms

Product Classification: Budgeting & financial management
Radio & television industry

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Understanding Broadcast and Cable Finance helps explain all the financial complexities of a modern electronic media enterprise. Whether you are a news director, sales manager, engineer or any other non-accounting professional that has a stake in the success of your company, this book will bring you up-to-speed on the essentials of financial management for broadcasting and cable.
From on-air talent contracts and FCC regulations to syndicated program amortization to music licensing fees, electronic media deal with financial principles and jargon that are unique to American business. Understanding Broadcast and Cable Finance helps explain all the financial complexities of a modern electronic media enterprise. Whether you are a news director, sales manager, engineer or any other non-accounting professional that has a stake in the success of your company, this book will bring you up-to-speed on the essentials of financial management for broadcasting and cable.

Get Understanding Broadcast and Cable Finance by at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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