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Understanding Global Media
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Understanding Global Media

Book Details

Format Paperback / Softback
ISBN-10 1137446536
ISBN-13 9781137446534
Publisher Bloomsbury Publishing PLC
Imprint Bloomsbury Academic
Country of Manufacture GB
Country of Publication GB
Publication Date Mar 26th, 2018
Print length 240 Pages
Weight 368 grams
Dimensions 15.60 x 23.40 x 1.20 cms
Ksh 5,750.00
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This key textbook provides a comprehensive and up-to-date account of developments in international communication worldwide. Taking a comparative approach to the major theories of global media, Terry Flew looks at the rise of global media production networks and the emergence of 'media cities', multiculturalism, and the question of a global media culture. This engaging book raises the question of whether we are now in a 'post-global' age, and discusses whether there is a stable global communications order, or instead a stage of increased competition among digital and traditional media, and between the US and emergent powers such as China. Drawing on a wide range of perspectives, and written by a renowned author, this is an essential introduction for undergraduate and postgraduate students of media studies, communication studies and cultural studies, and anyone interested in the study of media and globalization.

This key textbook provides a comprehensive and up-to-date account of developments in international communication worldwide. Taking a comparative approach to the major theories of global media, Terry Flew looks at the rise of global media production networks and the emergence of ''media cities'', multiculturalism, and the question of a global media culture. This engaging book raises the question of whether we are now in a ''post-global'' age, and discusses whether there is a stable global communications order, or instead a stage of increased competition among digital and traditional media, and between the US and emergent powers such as China.

Drawing on a wide range of perspectives, and written by a renowned author, this is an essential introduction for undergraduate and postgraduate students of media studies, communication studies and cultural studies, and anyone interested in the study of media and globalization.


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