Understanding Korean Webtoon Culture : Transmedia Storytelling, Digital Platforms, and Genres
by
Dal Yong Jin
Book Details
Format
Paperback / Softback
Book Series
Harvard East Asian Monographs
ISBN-10
0674291328
ISBN-13
9780674291324
Publisher
Harvard University Press
Imprint
Harvard University Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Nov 15th, 2022
Print length
252 Pages
Weight
402 grams
Dimensions
15.20 x 23.00 x 1.60 cms
Product Classification:
Electronic, holographic & video artGraphic novels: MangaPopular cultureMedia studies
Ksh 3,750.00
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The rise of webtoons has altered the Korean cultural market due to the growth of transmedia storytelling—the flow of a story from the original text to various other platforms, such as films, television, and games. Understanding Korean Webtoon Culture demonstrates the dynamics between structural forces and textual engagement in global media.
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