Understanding the Business Environment
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Understanding the Business Environment introduces the nature and environment of organisations to the first-time student of business. Clearly and accessibly, the book examines the external and competitive environment of business, as well as the structure, culture, resources and functions inside organisations.
This combination of both the internal and external environment of organisations is unusual, and marks this book out as particularly valuable for courses aiming to give students a rounded introduction to business.
It is written for students on undergraduate and postgraduate degree programmes in business, or business-related disciplines.
The following online resources support the text:
- For Students: self-assessment questions, glossary, revision “flashcards”
- For Instructors: teaching manual, powerpoint slides
Understanding the Business Environment introduces the nature and environment of organisations to the first-time student of business. Clearly and accessibly, the book examines the external and competitive environment of business, as well as the structure, culture, resources and functions inside organisations.
This combination of both the internal and external environment of organisations is unusual, and marks this book out as particularly valuable for courses aiming to give students a rounded introduction to business.
It is written for students on undergraduate and postgraduate degree programmes in business, or business-related disciplines.
The following online resources support the text:
- For Students: self-assessment questions, glossary, revision “flashcards”
- For Instructors: teaching manual, powerpoint slides
Get Understanding the Business Environment by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Pearson Education Limited and it has pages.
