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Unveiling Semiotic Codes of Fake News and Misinformation
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Unveiling Semiotic Codes of Fake News and Misinformation : Contemporary Theories and Practices for Media Professionals

Book Details

Format Paperback / Softback
ISBN-10 303153753X
ISBN-13 9783031537530
Publisher Springer International Publishing AG
Imprint Palgrave Macmillan
Country of Manufacture GB
Country of Publication GB
Publication Date Feb 26th, 2025
Print length 87 Pages
Ksh 6,300.00
Werezi Extended Catalogue 0 in stock

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This book offers a comprehensive exploration of the widespread issue of fake news and misinformation. Using real-life examples and semiotic theory, the author demonstrates how language, images, and symbols are being utilized in media production and distribution with the intention of altering the perception of individuals and shaping their beliefs. The book also addresses how social and cultural factors influence the spread of information and emphasizes the importance of understanding the context in which information is being received and shared. This book is a must-read for anyone seeking to understand the impact of fake news and misinformation on society, especially academics, researchers, journalists, policymakers, and media professionals at all levels. The author provides contemporary theories and practical strategies to navigate the complex and ever-changing media landscape.

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