Using Semiotics in Marketing : How to Achieve Consumer Insight for Brand Growth and Profits
2 Revised edition
Book Details
Format
Hardback or Cased Book
ISBN-10
1398607665
ISBN-13
9781398607668
Edition
2 Revised edition
Publisher
Kogan Page Ltd
Imprint
Kogan Page Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Mar 3rd, 2023
Print length
360 Pages
Weight
611 grams
Dimensions
24.10 x 16.30 x 3.20 cms
Product Classification:
Semiotics / semiologySales & marketingMarket research
Ksh 17,100.00
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Improve your understanding of what semiotics is and how it can be used to drive growth and profits by using it to create better ads, marketing communications, branding, websites, packaging and social media content.
Get Using Semiotics in Marketing by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Kogan Page Ltd and it has pages.
