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Value-Based Pricing: Drive Sales and Boost Your Bottom Line by Creating, Communicating and Capturing Customer Value

By: Harry Macdivitt (Author) , Mike Wilkinson (Author)

2 in stock

Ksh 7,550.00

Format: Hardback or Cased Book

ISBN-13: 9780071761680

Publisher: McGraw-Hill Education - Europe

Publication Date: Nov 16th, 2011

Weight: 586 grams

Dimension: 15.10 x 23.60 x 2.50 cms

Category: Sales & marketing management

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Explains how to use value to inform marketing, selling, negotiation, and pricing decisions in a B2B setting. This title provides what you need to stay profitable while preserving customer goodwill.

Get Value-Based Pricing: Drive Sales and Boost Your Bottom Line by Creating, Communicating and Capturing Customer Value by Harry Macdivitt at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by McGraw-Hill Education - Europe and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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