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Value Creation in International Business
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Value Creation in International Business : Volume 1: An MNC Perspective

Softcover reprint of the original 1st ed. 2017

Book Details

Format Paperback / Softback
ISBN-10 3319808915
ISBN-13 9783319808918
Edition Softcover reprint of the original 1st ed. 2017
Publisher Springer International Publishing AG
Imprint Palgrave Macmillan
Country of Manufacture GB
Country of Publication GB
Publication Date Jun 27th, 2018
Print length 425 Pages
Ksh 16,200.00
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This edited collection brings into focus the meanings, interpretations and the process of value creation in international business. Value Creation in International Business is a pioneering two volume work intended to provoke theoretical and empirical development in International Business research.
This edited collection brings into focus the meanings, interpretations and the process of value creation in international business. Exploring value creation in the context of emerging and developed economies, Volume 1 takes the perspective of multinational firms and examines various modes of foreign market servicing varying from exporting to joint venture, mergers and acquisition and strategic alliances. Providing theoretical and practical insights, the authors open an intellectual debate into what value is, and how it is created through the internationalization activities of firms. Value Creation in International Business is a pioneering two volume work intended to provoke theoretical and empirical development in International Business research. Moreover, it is intended as a bridge between concepts derived from general business firm-level research agendas such as value creation and business model, and internationalization approaches and activities of firms.

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