Value Proposition to Tourism Coopetition : Cases and Tools
Book Details
Format
Hardback or Cased Book
Book Series
Building the Future of Tourism
ISBN-10
183797828X
ISBN-13
9781837978281
Publisher
Emerald Publishing Limited
Imprint
Emerald Publishing Limited
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Dec 4th, 2024
Print length
328 Pages
Weight
541 grams
Dimensions
22.90 x 15.20 x 2.10 cms
Ksh 14,400.00
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This book contains an Open Access chapter. Discover the transformative power of ‘coopetition’ in the dynamic world of tourist organisations, where inclusive development takes centre stage. Drawing on the work of a range of global contributors, the editors examine how dyadic behaviour is transforming the tourism sector.
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