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Values-based Service for Sustainable Business

By: Sweden) Edvardsson Bo (Karlstad University (Author) , Sweden) Enquist Bo (Karlstad University (Author)

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Ksh 34,800.00

Format: Hardback or Cased Book

ISBN-13: 9780415458535

Publisher: Taylor & Francis Ltd

Publication Date: Oct 31st, 2008

Weight: 284 grams

Dimension: 22.20 x 14.00 x 1.40 cms

Category: BUSINESS & MANAGEMENT (Reserve KJ* codes for use with academic or specialist works and works for professionals. See VS* codes for personal careers advice, secrets of success, etc)

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This is the first book on the role of values in developing and managing service companies, emphasizing sustainable business. The authors examine the role of values in forming a service culture which creates customer value.

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