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Van Gogh TV’s “Piazza Virtuale”
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Van Gogh TV’s “Piazza Virtuale” : The Invention of Social Media at documenta IX in 1992

Book Details

Format Hardback or Cased Book
Book Series Media Studies
ISBN-10 3837660664
ISBN-13 9783837660661
Publisher Transcript Verlag
Imprint Transcript Verlag
Country of Manufacture DE
Country of Publication GB
Publication Date Dec 3rd, 2021
Print length 234 Pages
Product Classification: History
Ksh 5,950.00
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The start of social media in 1992: A ground-breaking examination of an equally ground-breaking media experiment.
Piazza virtuale by the group of artists known as Van Gogh TV was not only the biggest art project ever to appear on television, but from a contemporary point of view the project was also a forerunner of today''s social media. The ground-breaking event that took place during the 100 days of documenta IX in 1992 was an early experiment with entirely user-created content. This is the first book-length study of this largely forgotten experiment: It documents the radicality of Piazza virtuale''s approach, the novel programme ideas and the technical innovations. It also allows, via QR codes, direct access to videos from the show, which until now have been inaccessible.

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