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Virtual Radio Ga-Ga, Youths and Net Radio : Exploring Subcultural Models of Audiences

By: (Author) Andrea Baker

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Ksh 5,400.00

Format: Paperback / Softback

ISBN-10: 1612890717

ISBN-13: 9781612890715

Publisher: Hampton Press Inc

Imprint: Hampton Press Inc

Country of Manufacture: US

Country of Publication: GB

Publication Date: Apr 30th, 2012

Print length: 335 Pages

Weight: 500 grams

Dimensions (height x width x thickness): 15.40 x 22.90 x 1.80 cms

Product Classification: Media, information & communication industries

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Primarily based on a transnational study of college students' net-radio consumption practices, this book uncovers two types of audiences (radio online or net-only radio audiences) and a three tiered net-radio subculture (conservatives, swingers and radicals), which is determined by users' taste distinctions and how much power they have over their net-radio consumption and production practices. The author contends that net-radio, its synergy with radio and music journalism and youth subcultures is not a trivial, flash in the pan, but an important (and ongoing) social-cultural and global phenomenon.

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