Volkswagen Beetle
Book Details
Format
Paperback / Softback
Book Series
Shire Library
ISBN-10
0747814473
ISBN-13
9780747814474
Publisher
Bloomsbury Publishing PLC
Imprint
Shire Publications
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Sep 10th, 2014
Print length
64 Pages
Weight
184 grams
Dimensions
21.20 x 15.40 x 0.60 cms
Ksh 1,600.00
Manufactured on Demand
Delivery in 29 days
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Quality
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Few cars have achieved the iconic status of Volkswagen's classic and much-loved Beetle - yet its origins are intertwined with the dark days of Nazism. This book looks at those origins, at the marque's initial post-war rescue by the British.
Few cars have achieved the iconic status of Volkswagen’s classic and much-loved Beetle – yet its origins are intertwined with the dark days of Nazism. This book looks at those origins, at the marque’s initial post-war rescue by the British and the effect of early VW Director General Heinz Nordhoff’s forward-looking desire to perfect one model rather than spread the company’s talent over a range of designs, at the impact of radical-minded advertising campaigns and at the Beetle’s never-to-be-beaten production record for a single model of nearly 22 million cars. Bringing the reader right up to the present day, marque expert Richard A. Copping recounts the Beetle’s story in a lively and authoritative manner guaranteed to delight devotee and casual browser alike.
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