West Meets East : Building Theoretical Bridges
Book Details
Format
Hardback or Cased Book
Book Series
Research Methodology in Strategy and Management
ISBN-10
1781900280
ISBN-13
9781781900284
Publisher
Emerald Publishing Limited
Imprint
Emerald Group Publishing Limited
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jul 13th, 2012
Print length
378 Pages
Weight
710 grams
Dimensions
23.40 x 16.00 x 3.50 cms
Product Classification:
Business strategyManagement & management techniques
Ksh 21,800.00
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Strategic management relies on an array of complex methods drawn from various allied disciplines to examine how managers attempt to lead their firms toward success. This book intends to provide a forum for critique, commentary and discussion about key methodology issues in the strategic management field.
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