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What a Girl Wants?
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What a Girl Wants? : Fantasizing the Reclamation of Self in Postfeminism

Book Details

Format Hardback or Cased Book
ISBN-10 0415452279
ISBN-13 9780415452274
Publisher Taylor & Francis Ltd
Imprint Routledge
Country of Manufacture GB
Country of Publication GB
Publication Date Aug 20th, 2008
Print length 200 Pages
Weight 438 grams
Product Classification: Popular cultureGender studies: women
Ksh 27,900.00
Werezi Extended Catalogue 0 in stock

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From domestic goddess to desperate housewife, What a Girl Wants explores the importance and centrality of postfeminism in contemporary popular culture.

From domestic goddess to desperate housewife, What a Girl Wants? explores the importance and centrality of postfeminism in contemporary popular culture.

Focusing on a diverse range of media forms, including film, TV, advertising and journalism, Diane Negra holds up a mirror to the contemporary female subject who finds herself centralized in commodity culture to a largely unprecedented degree at a time when Hollywood romantic comedies, chick-lit, and female-centred primetime TV dramas all compete for her attention and spending power.

The models and anti-role models analyzed in the book include the chick flick heroines of princess films, makeover movies and time travel dramas, celebrity brides and bravura mothers, ‘Runaway Bride’ sensation Jennifer Wilbanks, the sex workers, flight attendants and nannies who maintain such a high profile in postfeminist popular culture, the authors of postfeminist panic literature on dating, marriage and motherhood and the domestic gurus who propound luxury lifestyling as a showcase for the ‘achieved’ female self.


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