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What Do We Really Know About Herta Herzog?

By: Elisabeth Klaus (Author) , Josef Seethaler (Author)

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Format: Hardback or Cased Book

ISBN-13: 9783631673614

Publisher: Peter Lang AG

Publication Date: Oct 5th, 2016

Weight: 336 grams

Dimension: 15.40 x 21.50 x 1.70 cms

Category: Biography: science, technology & medicine

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The book explores in-depth the life and work of Herta Herzog (1910-2010), an Austrian-American social psychologist. The chapters written by international scholars for the first time show the amazing scope of Herzog's work as both, one of the founders of empirical communication research and the "grand dame" of market and motivation research.

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Mind, Body, & Spirit