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When Communication Became a Discipline
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When Communication Became a Discipline

Book Details

Format Paperback / Softback
ISBN-10 1498572170
ISBN-13 9781498572170
Publisher Bloomsbury Publishing Plc
Imprint Lexington Books
Country of Manufacture GB
Country of Publication GB
Publication Date Aug 15th, 2023
Print length 192 Pages
Weight 298 grams
Dimensions 15.10 x 22.90 x 1.50 cms
Product Classification: Communication studies
Ksh 6,400.00
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When Communication Became a Discipline describes how speech and journalism professors embraced the concept of communication as central to their scholarly work. It tells the story of how they transformed themselves and established an academic discipline of communication.

When Communication Became a Discipline argues that speech and journalism professors embraced the concept of communication between 1964 and 1982. They changed the names of their scholarly societies and journals and revised their academic curricula. Five “strands” of scholarship became and remain central to this transformation. Communication is not a traditional academic discipline, but its scholars convinced their colleagues to understand and embrace it. When Communication Became a Discipline presents an argument with historical evidence that illustrates scholarly creativity at its finest.


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