Whose Space is it Anyway? : Place Branding and the Politics of Representation

Name: Whose Space is it Anyway?
Brand: Peter Lang AG, Internationaler Verlag der Wissenschaften
SKU: 9782875745422
Price: 5950 KES
Availability: OutOfStock
ISBN: 9782875745422

New

Book Details

Format Paperback / softback

Book Series Travaux interdisciplinaires et plurilingues

ISBN-10 2875745425

ISBN-13 9782875745422

Edition New

Publisher Peter Lang AG, Internationaler Verlag der Wissenschaften

Imprint Peter Lang AG, Internationaler Verlag der Wissensc

Country of Manufacture GB

Country of Publication GB

Publication Date Jan 31st, 2024

Print length 304 Pages

Weight 366 grams

Product Classification: Semantics, discourse analysis, etc Semantics, discourse analysis, stylistics Lexicography Communication studies Media studies: advertising and society Advertising & society

KSh 5,950.00

Currently unavailable 0 in stock

Delivery Location

County

Location

Delivery fee: Select location

Secure

Quality

Fast

By exploring the often hidden ideological agenda(s) of place branding, and analyzing the ways in which practitioners often marginalize, or ignore, local stakeholders on the ground, this volume of essays offers a fresh and topical perspective on an extremely important subject.

This volume examines the potentially deleterious impact of place branding on the social fabric, ecosystems and local economies of the places concerned. As the different essays show, place branding is a fundamentally political practice, often driven by hidden agendas that marginalize certain groups within society. Contributors explore place branding from a wide variety of angles, including: the role played by the visual arts in city branding; the applied arts, and speci cally the fashion industrys potential for shaping perceptions of a particular place; the different ways in which sport has been exploited by the political elites; the role of design in place branding, including the architectural design of sports stadia; and the potentially insidious economic and societal consequences of excessive consumption of branded places.

Get Whose Space is it Anyway? by Graham Roberts at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Peter Lang AG, Internationaler Verlag der Wissenschaften and it has 304 pages.