Why Smart People Do Dumb Things : Lessons from the New Science of Behavioral Economics

Name: Why Smart People Do Dumb Things
Brand: Simon & Schuster
SKU: 9780671892586
Price: 3600 KES
Availability: OutOfStock
ISBN: 9780671892586

by Mortimer Feinberg

Book Details

Format Paperback / softback

ISBN-10 0671892584

ISBN-13 9780671892586

Publisher Simon & Schuster

Imprint Touchstone

Country of Manufacture GB

Country of Publication GB

Publication Date Apr 26th, 1995

Print length 304 Pages

Weight 288 grams

Dimensions 13.90 x 21.50 x 2.40 cms

Product Classification: Advice on careers & achieving success Advice on careers and achieving success

KSh 3,600.00

Currently unavailable 0 in stock

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Looks at famous business blunders, including the new Coke and Ed Rollins' election claims, suggests common causes for such mistakes, and suggests ways to avoid them.

From Simon & Schuster, Why Smart People Do Dumb Things is Mortimer Feinberg exploration of the greatest business blunders—how they happened, and how they could have been prevented.

Culled from business headlines and corporate files, this examination of the ultimate in boardroom breakdown describes, in entertaining anecdotes, the mega-mistakes made by highly regarded leaders in business and public life.

Get Why Smart People Do Dumb Things by Mortimer Feinberg at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Simon & Schuster and it has 304 pages.