Why We Evaluate : Functions of Attitudes
Book Details
Format
Paperback / Softback
ISBN-10
1138002941
ISBN-13
9781138002944
Publisher
Taylor & Francis Ltd
Imprint
Psychology Press Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jun 8th, 2015
Print length
480 Pages
Weight
635 grams
Ksh 10,700.00
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This edited volume offers engaging summaries on the latest research on attitude function from the leaders in the field. Topics include attitude functions, persuasion, individual-differences approaches, the role of motivation,and the practical implication
As the first book to examine the psychological motivations underlying people''s attitudes, as well as why people form attitudes, this volume presents empirical research describing theoretical perspectives and practical applications. The editors assembled the leaders in the field to examine the topics of attitude function persuasion, individual-differences approaches, and the role of motivation within a variety of psychological disciplines, including social, personality, consumer, and environmental.
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