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Kieran Levis tells the stories of some of the most innovative businesses of recent times to explain how a few succeeded - when so many failed - in creating entirely new markets and dominating them. He shows how Amazon and Google rose from nothing to enormous heights, whilst IBM, Kodak and AOL plummeted from them; how Nokia and Sky bounced from near-bankruptcy to global leadership; and charts the incredible rise and fall and rise again of Apple.
Told with clarity, wit and pace, these dramatic stories reveal what it was about a few winners that enabled them to hold onto their prizes, whilst the absence of these qualities crippled the losers.
Get Winners and Losers by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Atlantic Books and it has pages.
