Winning Through Innovation : A Practical Guide to Leading Organizational Change and Renewal
Revised Edition
Book Details
Format
Hardback or Cased Book
ISBN-10
1578518210
ISBN-13
9781578518210
Edition
Revised Edition
Publisher
Harvard Business Review Press
Imprint
Harvard Business Review Press
Country of Manufacture
CA
Country of Publication
GB
Publication Date
Jun 1st, 2002
Print length
272 Pages
Weight
570 grams
Dimensions
23.40 x 16.20 x 2.70 cms
Product Classification:
Business strategyManagement & management techniques
Ksh 5,400.00
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Reveals why short-term corporate success often increases the chance of long-term failure. This book aims to provide systematic tools that managers can begin using to gain practical insights for overcoming the success syndrome, managing innovation, and developing action plans to attain - and maintain - industry leadership.
Tushman and O''Reilly examine how leadership, culture, and organizational architectures can be both important facilitators of innovation and, not uncommonly, formidable obstacles. They demonstrate how to clarify today''s critical managerial problems, use culture and commitment to promote innovation and implement strategy, and deal with changing innovation requirements as organizations evolve.
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