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Women, Consumption and Paradox

By: Timothy de Waal Malefyt (Author) , USA) McCabe Maryann (University of Rochester (Author)

Manufacture on Demand

Ksh 34,800.00

Format: Hardback or Cased Book

ISBN-13: 9780367463144

Publisher: Taylor & Francis Ltd

Publication Date: May 6th, 2020

Dimension: 23.40 x 15.60 x 53.50 cms

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Women are the world's most powerful consumers, yet they are largely marketed to erroneously through misconceptions and patriarchal views that distort the reality of women's lives, bodies and work. This book examines the contradictions between women's everyday experiences and market representations.

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Mind, Body, & Spirit