Worlds of E–Commerce – Economic, Geographical & Social Dimensions : Economic, Geographical and Social Dimensions
Book Details
Format
Hardback or Cased Book
ISBN-10
0471494550
ISBN-13
9780471494553
Publisher
John Wiley & Sons Inc
Imprint
John Wiley & Sons Inc
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jan 26th, 2001
Print length
376 Pages
Weight
762 grams
Dimensions
17.60 x 25.20 x 2.20 cms
Ksh 27,700.00
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This text tackles the economic, social, and political issues that electronic commerce raises from interdisciplinary and international perspectives. It presents information for those wanting the background of e-commerce, and gives case studies related to specific services making use of e-commerce.
Worlds of E-Commerce Economic, Geographical and Social Dimensions THOMAS R. LEINBACH and STANLEY D. BRUNN, both of the University of Kentucky, USA Worlds of Electronic Commerce attempts to capture the enormous international impact of the recent explosion in information and communication technologies. It stands alone as the first book to tackle the major economic, social, and political issues that electronic commerce raises from interdisciplinary and international perspectives. Including contributions from leading international scholars from geography, economics, and public policy, it addresses theoretical and conceptual issues and presents case studies on how retailing, job searches, banking and finance, telecommunications, and government regulation are changing with the introduction and diffusion of the Internet and various electronic services. References to rapid developments in these fields are drawn from the United States, United Kingdom, Netherlands, Japan, Singapore, Australia, Russia, and the developing world. The implications of these developments on consumer behaviour, existing and new firms, regulatory agencies, and interstate economic development are also discussed. In summary, the book presents an excellent background for those wanting scholarly treatments of (a) the background of e-commerce, (b) the growing importance of Information and Communication Technologies, and (c) case studies related to specific services making use of e-commerce. READERSHIP: Academics and Students in Information Economies, Information and Communications Technologies, Economics, Marketing, Retailing, Advertising, Communications, Technology Diffusion, Geography Dealing with Electronic Commerce
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