Wrapping It Up : 50 Years of British Packaging Design 1920-1970
Book Details
Format
Paperback / Softback
Book Series
50 Years
ISBN-10
0993587887
ISBN-13
9780993587887
Publisher
Artmonsky Arts
Imprint
Artmonsky Arts
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Aug 2nd, 2019
Print length
120 Pages
Weight
376 grams
Dimensions
17.50 x 21.70 x 1.50 cms
Product Classification:
Illustration & commercial artProduct design
Ksh 1,900.00
Re-Printing
Delivery Location
Delivery fee: Select location
Secure
Quality
Fast
Wrapping It Up gives an account of the usefulness of packaging to all involved - manufacturer, wholesaler, retailer and consumer - beyond its commercial value as a marketing and advertising tool and looks at the design and history of British packaging between 1920 and 1970.
Packaging is something of a hot topic at the moment, but in our eagerness to get rid of as much of it as possible we need to be careful not to throw the baby out with the bath water. Wrapping It Up gives an account of the usefulness of packaging to all involved - manufacturer, wholesaler, retailer and consumer - beyond its commercial value as a marketing and advertising tool. Homage is paid to the many graphic artists and designers - whether employed by manufacturer or retailer, by a design studio or an advertising agency - whose ingenuity was so successfully applied to the problem of how to protect goods in transit and in storage as well as having them attract attention. A visit to a super-market or a daily check in kitchen cupboards will never be quite the same.
Get Wrapping It Up by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Artmonsky Arts and it has pages.
