Zoonotic : A new paradigm for designing successful viral business strategies
Book Details
Format
Paperback / Softback
ISBN-10
9401475148
ISBN-13
9789401475143
Publisher
Lannoo Publishers
Imprint
Lannoo Publishers
Country of Manufacture
BE
Country of Publication
GB
Publication Date
Dec 13th, 2021
Print length
200 Pages
Weight
550 grams
Dimensions
17.00 x 24.10 x 1.80 cms
Product Classification:
Business strategyEntrepreneurship
Ksh 5,400.00
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Quality
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New vision of the mechanisms of a successful viral business strategy. The intelligence of a unique virus translated into any business context.
Every entrepreneur dreams to find a success formula to quickly go viral with his/her product or service. Carole Lamarque believes that this formula for success exists, in nature. It''s called a Zoonotic: a virus that is spreading virally all over the world at lightning speed. In this book, she demonstrates with concrete examples how a zoonotic pandemic such as Covid-19 can inspire a successful viral business strategy.
Get Zoonotic by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Lannoo Publishers and it has pages.
