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Advanced Marketing Analytics
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Advanced Marketing Analytics : Transform Data into Insights

Book Details

Format Hardback or Cased Book
ISBN-10 1398622877
ISBN-13 9781398622876
Publisher Kogan Page Ltd
Imprint Kogan Page Ltd
Country of Manufacture GB
Country of Publication GB
Publication Date Mar 3rd, 2026
Print length 368 Pages
Product Classification: Sales & marketing
Ksh 12,250.00
Werezi Extended Catalogue 0 in stock

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Through theory and data-driven techniques this postgraduate textbook will help advanced students turn their marketing data into practical insights.

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