Artificial Intelligence along the Customer Journey : A Customer Experience Perspective
2023 ed.
Book Details
Format
Hardback or Cased Book
ISBN-10
3031487915
ISBN-13
9783031487910
Edition
2023 ed.
Publisher
Springer International Publishing AG
Imprint
Palgrave Macmillan
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Dec 20th, 2023
Print length
127 Pages
Ksh 7,200.00
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The development of several AI solutions has revolutionized the way in which consumers behave. Serving as a guide to the role that AI plays on different aspects of consumers’ life, this book provides a comprehensive understanding of the main artificial intelligence (AI) solutions available in the market.
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