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Assembling Consumption
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Assembling Consumption : Researching actors, networks and markets

Book Details

Format Hardback or Cased Book
ISBN-10 1138820938
ISBN-13 9781138820937
Publisher Taylor & Francis Ltd
Imprint Routledge
Country of Manufacture GB
Country of Publication GB
Publication Date Sep 21st, 2015
Print length 202 Pages
Weight 516 grams
Dimensions 19.20 x 29.30 x 1.80 cms
Product Classification: Consumerism Social & cultural anthropology, ethnography Behavioural economics Sales & marketing management Sales & marketing
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Assembling Consumption marks a definitive step in the institutionalisation of qualitative business research. By gathering leading scholars and educators who study markets, marketing and consumption through the lenses of philosophy, sociology and anthropology, this book clarifies and applies the investigative tools offered by assemblage theory, actor-network theory and non-representational theory.
　

Assembling Consumption marks a definitive step in the institutionalisation of qualitative business research. By gathering leading scholars and educators who study markets, marketing and consumption through the lenses of philosophy, sociology and anthropology, this book clarifies and applies the investigative tools offered by assemblage theory, actor-network theory and non-representational theory.
　
Clear theoretical explanation and methodological innovation, alongside empirical applications of these emerging frameworks will offer readers new and refreshing perspectives on consumer culture and market societies. This is an essential reading for both seasoned scholars and advanced students of markets, economies and social forms of consumption.

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