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Attracting Investors

By: Northwestern University) Kotler Philip (J. L. Kellogg Graduate School of Management (Author) , Hermawan (MarkPlus Strategy Consulting) Kartajaya (Author) , S. David Young (Author)

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Ksh 4,850.00

Format: Hardback or Cased Book

ISBN-13: 9780471646563

Publisher: John Wiley & Sons Inc

Publication Date: Sep 3rd, 2004

Weight: 428 grams

Dimension: 23.90 x 16.00 x 2.30 cms

Category: FINANCE & ACCOUNTING

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How can businesses do a better job of attracting capital? The answer: "Marketing!" Marketing expert Philip Kotler teams up with a renowned marketing consultant and an INSEAD professor for this practical, marketing-based approach to raising capital from investors.

Get Attracting Investors by Philip (J. L. Kellogg Graduate School of Management, Northwestern University) Kotler at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by John Wiley & Sons Inc and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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