Best Practices in Hospitality and Tourism Marketing and Management : A Quality of Life Perspective
1st ed. 2019
Book Details
Format
Hardback or Cased Book
Book Series
Applying Quality of Life Research
ISBN-10
3319916912
ISBN-13
9783319916910
Edition
1st ed. 2019
Publisher
Springer International Publishing AG
Imprint
Springer International Publishing AG
Country of Manufacture
CH
Country of Publication
GB
Publication Date
Aug 9th, 2018
Print length
369 Pages
Weight
724 grams
Dimensions
16.30 x 24.20 x 2.90 cms
Product Classification:
Sales & marketingTourism industryHospitality industry
Ksh 19,800.00
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This volume analyses the positive effects that tourism generates on resident’s quality of life, and how this influences tourists’ quality of life as they enjoy an enriching experience in the destination they visit.
This volume analyses the positive effects that tourism generates on resident''s quality of life, and how this influences tourists'' quality of life as they enjoy an enriching experience in the destination they visit. It provides significant theoretical and empirical contributions, as well as, case studies related to quality of life in hospitality and tourism marketing and management. This volume is the result of the effort that many researchers from all over the world have done to spread some new light on this outstanding research line and add knowledge on the relationship between tourism and quality of life of both residents and tourists. This last is highlighted as a fundamental factor to take into account for the development of new tourism practices. This volume is a true reference for researchers, students and professionals working in tourism marketing and management.
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